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Home Press Releases

Iconic Highway Named a ‘National Treasure’

July 26, 2018
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Leading Preservation Group Invites Public to Get Its Kicks on Route 66 with Campaign to Secure Federal Historic Designation
The National Trust for Historic Preservation named Route 66 to its National Treasures portfolio and announced plans to pursue National Historic Trail status for one of “America’s 11 Most Endangered Historic Places.” The centerpiece of the campaign will be a month-long road trip to help preserve the “Main Street of America.” During the road trip, the organization will share the stories of historic sites along Route 66 and build support for the National Historic Trail designation.
“Driving Route 66 is the quintessential American road trip,” said Amy Webb, senior field director of the National Trust for Historic Preservation. “It is the most iconic, culturally-celebrated, and internationally-recognized stretch of highway in America. By promoting this authentic experience, we can help preserve a beloved icon and at the same time, revive local economies in rural communities.”
From July 2 to August 3, the National Trust, with support from presenting sponsor State Farm®, will hit the road for a month-long road trip that will travel the full length of Route 66 from Chicago to Los Angeles. Through interactive storytelling and a full slate of roadside engagement events, supported by Airstream, Polaroid and Two Lanes by Mike Wolfe, this trip across the country will build support for the historic trail designation and offer a passenger-side view of the people, places, and stories that make it an icon of the American landscape. To see the road trip’s itinerary and support Route 66, visit  www.preserveroute66.org.
In tandem with the road trip, the National Trust will work with the Route 66 Road Ahead Partnership to reach out to organizations, businesses, local governments, and individuals across Route 66 to provide more information about National Historic Trails and what the designation could offer. National Historic Trails are nationally significant historical travel routes that are designated by Congress.  There are currently 19 National Historic Trails including the Santa Fe and Lewis & Clark Trails.  This designation offers opportunities for federal assistance.
About Route 66
Route 66 provided a vital transportation corridor connecting the Midwest with southern California. Commissioned from 1926-1985, it was the shortest, best-weather highway across the nation. A cross section of urban areas, panoramic scenery, tribal lands, and small rural towns, Route 66 travels more than 2,400 miles through 300 communities that more than 5.5 million Americans call home.
The hundreds of communities along Route 66 contain historic places, idiosyncratic character and cultural relevance. The independent businesses, roadside architecture and kitschy roadside attractions that originally flourished along Route 66 have gradually diminished as travelers bypassed Route 66 for the Interstate, and continue to be threatened. A permanent National Historic Trail designation will bring greater public interest and investment to these communities, support the preservation of authentic Route 66 icons and encourage the economic revitalization of this living, evolving corridor of Americana.

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Prescott Living Magazine
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Prescott Living Magazine

#GivingTuesday is today! You can help a local nonprofit by making a cash donation or by volunteering your time.HAPPY GIVING TUESDAY! 💚 If you decide to participate, please consider donations to your LOCAL organizations like Prescott Farmers Market. We are very proud of the public community event we hold on Saturdays as well as the work we do behind the scenes to help our local farmers, ranchers and vendors succeed. The people of Prescott and the surrounding communities are the main beneficiaries of our programming including Feed Your Neighbors, Prescott Community Compost and NoCo Community Kitchen. Not only does your money stay right here, but your donation can be claimed as AZ State Tax Credit at no net cost to you. Regardless, we thank you for your continuous support by shopping at the market and following along as PFM grows to achieve of our mission!

GIVE HERE: give.prescottfarmersmarket.org/2023annualappeal
Or click on GIVE TODAY on our website 💚
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OUT & ABOUT — Thank you to Ryan Stringham and Karen Shaw for sharing these photos taken in the Greater Prescott area! Selected photos submitted by readers are published in the Out & About section of Prescott LIVING and online. Send your best shots taken locally to photos@roxco.com and include the location where the photos were taken. ... See MoreSee Less

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