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Home Prescott Pioneer News

Visitors Keep Discovering Prescott

June 26, 2017
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Seeing several out-of-state license tags is routine when you search for a parking place in downtown Prescott.
The same is true with finding seats at restaurants or vacant rooms at hotels and motels. Such places are filling up.
That’s not surprising, considering that hotel occupancy numbers are higher by more than 5.8 percent over the same time last year. Likewise, daily revenue for hotels is up by almost the same.
The City of Prescott, in a recent news release, indicated fiscal year bed tax revenues, created by taxes on hotel rooms, increased substantially.
In fact, a study recently completed revealed that about 45 percent of the city’s consumer credit card expenditures occur when visitors spend more than one day in Prescott. Another 16 percent comes from day-visitors, and 39 percent from local residents, the study indicated.
Margo Christensen, a founding member of the City of Prescott Tourism Advisory Committee and an executive board member for the Arizona Lodging and Tourism Association, said, “As a tourism industry stakeholder, I am pleased to see the city’s steady and consistent improvement in travel and tourism numbers and bed tax collections. The recent study commission by the City of Prescott Office of Tourism from the Buxton Company in Dallas shows the majority of consumer spending comes from outside visitors. Without visitors, our local economy and quality of life would diminish significantly.”
Christensen, vice president for marketing and management, Ponderosa Hotel Management Services, also noted the Prescott consistently is a leader in Arizona in being cited as a dynamic tourism community.
Just recently, the national newspaper, USA Today, indicated Prescott had been nominated as one of the “Best Arizona Attractions.”
Yet another recent poll, Expedia Viewfinder, cited Prescott as one of the “…coolest downtowns in North America.” Among criteria used: ”…one of a kind dining options, local arts and crafts venues, unique shopping experiences, fascinating historical sites and access to green urban space.”
Recently, the City of Prescott Tourism Office was reorganized, said City Manager Michael Lamar. It will be managed by John Heiney, community outreach manager, and Wendy Bridges, who has 10 years of experience in tourism and economic development coordination. Other personnel may be added later.
A city news release said the new configuration of the Tourism Office will leverage the skills of current staff members.
Lamar said, “It’s clear that Prescott has a vibrant tourism-based economy. All the indicators show a strong tourism industry that makes up a healthy portion of the City’s general fund revenues.”

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Come & enjoy the local scene in Prescott Arizona!

Prescott Living Magazine

5 hours ago

Prescott Living Magazine
VOLUNTEER DRIVERS NEEDED! Additional drivers are needed for the DAV Transportation Network to help Veterans get to their medical appointments. Can you help? This announcement from the Northern Arizona VA has the details.. . .PRESCOTT, Ariz. – With the Greatest Generation of World War II-era Veterans fading into history and baby boomers working longer into their retirement years, the Northern Arizona VA Health Care System, in partnership with the DAV (Disabled American Veterans) Transportation Network is recruiting additional volunteers to help provide transportation for eligible Veterans to and from scheduled medical appointments at facilities across Northern Arizona.Last year, DAV volunteer drivers provided more than 500 rides for Veterans with scheduled medical appointments to and from VA medical facilities. Each year the demand for Veteran transportation has grown.“We need people who recognize the service and sacrifices of our heroes and are willing to make a commitment to ensure the promises our country made to our Veterans are kept,” said Bruce Nogar, DAV Transportation Network Hospital Service Coordinator. “Our program provides a very important service to eligible Veterans at no cost to them, but we can’t keep up with the demand if we don’t have people who are willing and able to support it.”To become a DAV Transportation Network volunteer, drivers must have a valid, state-issued license, show proof of personal auto insurance, pass a basic physical through the VA, and commit to one year of volunteering for the program. VA will provide the driver physical, all required training as well as the vehicles used for transportation. Also, all volunteer drivers that work a minimum of four hours are eligible for a free meal at the Prescott VA’s main campus.Those interested in becoming a volunteer driver do not have to be a Veteran or a DAV member. We are looking for committed individuals who want to serve Veterans and show their appreciation for all that they’ve done in the service of our Nation.For more information on becoming a volunteer driver, please contact the Northern Arizona VA Voluntary Service Office at (928) 776-6013.Northern Arizona VA Website: www.va.gov/northern-arizona-health-care/ ... See MoreSee Less

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Prescott Living Magazine

23 hours ago

Prescott Living Magazine
OUT & ABOUT — Thank you to Karen Shaw for sending in these shots of Jerome and the San Francisco Peaks on a beautiful winter day! We publish reader photos in every issue of Prescott LIVING. Send in your best shots by email to photos@roxco.com. Photos should be taken by you, anywhere in the Greater Prescott area. Selected photos will appear in print and on our social media channels.#jeromeaz #prescott #northernaz #sanfranciscopeaks ... See MoreSee Less

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